All entrepreneurs today would agree that no business can succeed without social media marketing. No matter what type of product or service you sell, you need to set up a business profile on various social media apps like Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
The more things are getting digitized, the more people have started relying on online media. Today’s businesses depend more on social networking sites rather than traditional marketing methods to reach potential customers.
This means that brands cannot differentiate themselves in a highly competitive market without strong social media, but most UAE companies, including the ones in Dubai, Abu Dhabi, Doha and other emirates, have launched social media campaigns.
However, the real struggle for people who are doing business in UAE is they remain confused about the budget for social media marketing. They don’t know how much to invest in this result-oriented digital marketing strategy to get results.
Therefore, if you are doing business in the Middle East and are looking for the best social media marketing in UAE, read this blog first to find out what actually it costs.
Is Social Media Marketing in UAE Expensive or Affordable?
The question that worries most UAE entrepreneurs is how much does social media marketing cost? The answer to this question is difficult. Either way, a good starting point for analysis is: why brands aren’t getting the expected return on investment (ROI) from their social media campaigns?
The answer to this is they don’t post regularly and provide late responses to users’ comments and queries on their posts. Social apps like Facebook and Twitter are platforms where you can connect with existing and new customers.
However, you cannot grow your brand and your customers without constant interaction with your customers. Being active on social media platforms can bring changes and give you an idea of how much you should invest to get a reasonable return on investment (ROI).
Instead of covering social media campaigns on your own, find the agency that is known for the best social media marketing in UAE. To do so, you need to get assistance from Google and analyze the leading agencies.
Why Businesses Don’t Consider Social Media as a Reliable Investment?
Is it important to invest in social media marketing to promote products and services? If you ask this to successful multinational marketers, entrepreneurs, and managers, you’ll get the same answer that it is an investment without which you can build a successful business.
It is a universal fact that you cannot make a profit without investing. Creating a marketing budget is the first step an entrepreneur must take before entering the market. And when it comes to social media, the same people will say that investing in social media is not a good idea, why?
The answer is that they see social media as an immature platform. This concept is completely wrong. Actually, it’s just a myth. Another reason for this misunderstanding is the lack of effective social media marketing in UAE.
However, now is the time to talk to digital marketing experts and social media consultants. They teach you how to increase website traffic, attract new customers, or increase your social media conversion rates, followership, and likes and comments.
Now comes the conclusive point:
How much does social media marketing cost in UAE?
Industry experts suggest that talking about social media marketing in UAE is definitely worth your time. Unfortunately, Middle Eastern companies are losing trust in social media as they have lost their hard-earned money by investing in freelancers and marketing agencies who don’t understand social media.
Dozens of scammers work in the UAE and make money by providing poor service. However, there are a few things to consider before calculating the cost of social media marketing in UAE. For example, if you want to increase your followers and improve your brand image on social media, invest as little as possible.
However, to build long-term relationships with your prospects and generate quality leads, consider your sales cycle and make sure your business’s sales cycle is similar to that of your prospects, and ongoing costs for each track.
Once the issue is resolved, contact the most trusted digital marketing company that provides the best social media coverage for your business. Also, most entrepreneurs get confused about the cost difference in UAE before starting work in Dubai, Abu Dhabi or Doha.
The answer is that there is not much difference. However, unlike Dubai, if you want to target a local audience in Abu Dhabi, you have to create more content in Arabic than English. Simply put, being bilingual means you need to increase your budget a bit to get the best results from social media campaigns.
So, it’s essential to know your business and define the goals you want to achieve. It is the only way to create the best social media campaigns for your business and meet the set goals.